Case studies included in this chapter:
The Boeing Company
How Boeing uses VNA, system dynamics, and process engineering together for managing highly complicated work. The primary example is from the Flight Operations Test and Evaluation group.
Procedure Scheduling in Healthcare
An in-depth process improvement project focused on reducing time for patients to schedule a healthcare procedure.
Regional Innovation Networks
How VNA can support regional innovation networks and use VNA advanced analytics to link network patterns to macroeconomic indicators and intellectual capital formation for regions. The example is from a project for the European Commission.
Drug Discovery Value Network
A fascinating exploration of the intangible interactions that helped bring Viagra(R) to market - an innovation that brought major change in how male health issues are addressed.
Global Finance System
Detailed example of using a Web Issue Crawl and VNA together in a year-long consultation with four dozen professionals engaged in different aspects of finance from different sectors around the world.
Optimized for Growth
Combining the theories and techniques of the fields of Intellectual Capital and VNA to optimize a sales group. They used a refinement of VNA that was specifically focused on structural capital impact.
PharmCo
The classic case study showing the full range of methods and analytics possible with VNA.
